From 15 likes to 500+ by finding the format that connects: real decisions + applicable reflection.

Pau had been posting on LinkedIn, but his posts rarely surpassed 15 likes. He had criteria and experience, but the content did not take off. Once he started working with Ploot, we made a simple turn: from talking “about the market” to telling real decisions and his own learnings, with a repeatable structure the audience can apply.

• Skepticism towards LinkedIn: his posts did not work and he saw no ROI.
• Undifferentiated message: lots of “trend report”, little lived experience applied to business.
• Limited time: writing from scratch slowed cadence.

• Personal and useful focus. Fewer generic headlines, more *“this is what I did, what I learned and how you can apply it.”*
• Winning format (always the same):
• Document, not write from scratch. Pau records a voice note; Ploot turns it into drafts in minutes with his tone.
• Cadence with intention. 3–4 posts/week, alternating brief story, actionable list and opinion with data.

1. Hook with data/before→after.
2. Real context from a decision at Monest.
3. 3 actionable learnings (short checklist).
4. Close with a question to spark conversation (not selling).

• From ≤15 likes to 500+ likes per post consistently.
• Hundreds of thousands of impressions and reach beyond his circle.
• More authority, key contacts and qualified business conversations.

Ploot.ai helps you document with your voice and keep the rhythm with strategy; you bring the story.