Feature
Build the audience of your partners and directors
Content is the fuel that generates the signals. We make it happen without stealing your team's time: 30 minutes a week.
The problem
Your team doesn't post, and it isn't for lack of willingness
Your competitors post on LinkedIn every week and your people don't. It isn't laziness: nobody has time to think what to say, write it well and keep it up for months.
That's why employee advocacy programmes die after three months. A calendar gets handed out and everyone relies on goodwill, but it's a job that isn't theirs: the first busy week, posting is the first thing to go.
And every week without posting is audience, and signals, that your competitors take.
Every post generates buying signals the system picks up and ranks. If you're coming from a sending tool, the comparison with lemlist spells out the difference, and plans shows what each programme includes.
How it works
We design one per person: what they know, who they speak to, what sets them apart. A partner and their sales director don't tell the same story or talk to the same people. No templates handed out to the whole team.
We start with an interview run by an AI agent that draws out their experience, their cases and how they see the sector. After that, everyone adds what they want when they want: a voice note after a meeting, a thought, a deal just closed.
The post comes from what that person told us, in their vocabulary and with their judgement. Nothing gets published without their review: 30 minutes a week.
Two to three posts per week per profile, sustained over time. Consistency is what builds an audience; three-week bursts build nothing.
Where this piece sits in the system
The result
Your team posts with consistency, the audience grows and every post generates signals.
Your network, segmented by ICP
Only people who fit one of your profiles get in.